Bert Helbig is director of programming oft he local radio channel „Die neue 107.7“. Before that he was responsible for the On-Air promotion where he composed the trademark communication of the radio channel „Antenne 1“. His passion: communication that reaches head and belly. He uses strategic and tactical marketing tools and adapt them to the „rhetorical daily life“. Helbig got long-time experience as radio personality. He puts his heart and soul into sharing this experience. He coaches other radio hosts and gives lectures at the „Deutsche Hörfunkakademie“. As a side job, he provides strategical advice e.g. for the Paritätischen Wohlfahrtsverband Baden-Württemberg as well as other organisations. He‘s also a member of the debate club Stuttgart.